How To Become A BestWedding Planner In Delhi

BLAZEWELL EVENTS  is a Great Indian Wedding Event Planner and expert  of Ceremony, stablished in the year 2011, approved by various departments, Corporate, Organizations, etc. With more than 1 years of experience, the services bouquet  encompasses all aspects of Event Management, Wedding Planning, DJ Services, Catering, Birthday Parties, Light Setups and Decoration. Having mastered the art of creative set-ups, the decoration ranges from elegant contemporary to classic traditional styles.

The catering & tent facilities ranges from outdoors, banqueting to personal & corporate parties, stage shows , theme parties ,fashion shows, conferences, exhibitions etc... We offer a wide variety of mouth-watering c uisines, ranging from exciting  choices to authentic Indian dishes, all prepared by our own skilled and seasoned chefs.

Moreover, Wedding in Delhi is a grand and lavish occasion hat need to be host with great efforts and care. Hosting a perfect and elegant wedding ceremony in Delhi is a matter of prestige in both middle class as well as elite class families. Difference is the range of budget. People in Delhi shell out money open handedly to make the event royal and graceful according to their standard. So, Hiring a wedding planner in wedding in Delhi is becoming mandatory. Whether you are imagining heavenly looking back drop or simply want mandap rituals to be performed in the air. All this is possible with the help of wedding planners. Hiring a wedding planner is not a matter of style statement but it is truly prerequisite for a successful wedding.

Online Event Management

 Today, every business entity, be it a company specializing in event management, a global corporate set-up with a chock-a-bloc events calendar, or a non-profit planning regular fundraisers, thinks twice before engaging itself in an extensive manual process of event management. 

Online event management has brought in a whole gamut of easy-to-deploy functionalities, which they can use to streamline time-consuming jobs like registration, marketing, and payment management thereby maximizing event attendance and ROI.

Earlier you had to find out a conference and event management company by asking people or seeing advertisements in the newspapers or in the electronic media. But now Internet has taken over the lives of every individual. Now you can find out an event management company easily in the web world. 

The basic duties of an event management company are to look after every aspect of a seminar, conference, meeting or event. Be it a cultural programme or a seminar on a particular subject, there is a lot to be taken care of.

What Are SBU's ???

 

Strategic Business Unit or SBU is understood as a business unit within the overall corporate identity which is distinguishable from other business because it serves a defined external market where management can conduct strategic planning in relation to products and markets.

When companies become really large, they are best thought of as being composed of a number of businesses (or SBUs).
The SBU has its own business strategy, objectives and competitors and these will often be different from those of the parent company.

An SBU is an operating unit or planning focus that groups a distinct set of products or services, which are sold to a uniform set of customers, facing a well-defined set of competitors.
The commonalities are five in number:

An SBU may be defined by its common raw materials. Such a company, Kimberly-Clark for example has a variety of paper products such as Kleenex, Kotex (sanitary napkins ), Huggies ( originally based on cellulose).

Another SBU may be defined by its common manufacturing processes: A company such as General Motors may have separate units making automobiles, trucks, diesel-electric locomotives, all based on such engineering and assembly processes.

Another SBU relies on a common distribution method; “The Sharper Image” started by utilizing advertisements only in airline magazines using direct mail . Its success eventually brought it to using regular retailing stores as well

Yet another SBU is based on common customers: Proctor & Gamble makes Pringles potato chips, Ultra-Pampers, Dawn detergent, Crest toothpaste, all based on the fact that these products are largely sold through super markets. In the past several years they also acquired Gillette Razors for much the same reason.

A last SBU may be based on its service processes, such as an accounting firm ( Deloite Touche ) or a consulting firm ( Accenture ) where its particular set of skills of its personnel have a clear competitive advantage. A shipper/ warehouse such as UPS or Federal Express similarly fits this definition.

There are three factors that determine the success of an SBU:
1. The degree of autonomy given to each SBU manager
2. The degree to which an SBU shares functional programs and facilities with other SBU's
3. The manner in which the corporation evaluates and rewards the performance of its SBU managers.

Companies today often use the word “Segment” or “Division” when referring to SBU’s, or an aggregation of SBU’s that share such commonalities. 

A Manager canNOT be a Leader...!

Leadership and management are two notions that are often used. However, these words actually describe two different concepts.

Leadership is a facet of management

Leadership is just one of the many assets a successful manager must possess. The main aim of a manager is to maximize the output of the organization through administrative implementation. To achieve this, managers must undertake the following functions:

• Organization
• Planning
• Staffing
• Directing
• Controlling

Leadership is just one important component of the directing function. A manager cannot just be a leader, he also needs formal authority to be effective. "For any quality initiative to take hold, senior management must be involved and act as a role model. This involvement cannot be delegated."

In some circumstances, leadership is not required. For example, Btl Activation agencies in delhi helps to self motivated groups may not require a single leader and may find leaders dominating. The fact that a leader is not always required proves that leadership is just an asset and is not essential.

 Differences In Perspectives

Managers think incrementally, while leaders think radically. "Managers do things right, while leaders do the right thing." . This means that managers do things by the book and follow company policy, while leaders follow their own intuition, which may in turn be of more benefit to the company. A leader is more emotional than a manager . "Men are governed by their emotions rather than their intelligence". This quotation illustrates why teams choose to follow leaders.

"Leaders stand out by being different. They question assumption and are suspicious of tradition. They seek out the truth and make decisions based on fact, not prejudice. They have a preference for innovation."

Subordinate As A Leader

Often with small groups, it is not the manager who emerges as the leader. In many cases it is a subordinate member with specific talents who leads the group in a certain direction.

When a natural leader emerges in a group containing a manager, conflict may arise if they have different views. When a manager sees the group looking towards someone else for leadership he may feel his authority is being questioned.

"Leaders are observant and sensitive people. They know their team and develop mutual confidence within it."

Loyalty

Groups are often more loyal to a leader than a manager. This loyalty is created by the leader taking responsibility in areas such as:

• Taking the blame when things go wrong.
• Celebrating group achievements, even minor ones.
• Giving credit where it is due.

"The leader must take a point of highlighting the successes within a team, using charts or graphs, with little presentations and fun ideas"

The Leader Is Followed. The Manager Rules

A leader is someone who people naturally follow through their own choice, whereas a manager must be obeyed. A manager may only have obtained his position of authority through time and loyalty given to the company, not as a result of his leadership qualities. A leader may have no organisational skills, but his vision unites people behind him.

Management Knows How It Works

Management usually consists of people who are experienced in their field, and who have worked their way up the company. A manager knows how each layer of the system works and may also possess a good technical knowledge. A leader can be a new arrival to a company who has bold, fresh, new ideas but might not have experience or wisdom.

Conclusion

Managing and leading are two different ways of organizing people. The manager uses a formal, rational method while the leader uses passion and stirs emotions. William Wallace is one excellent example of a brilliant leader but could never be thought of as the manager of the Scots!

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The Importance of a Logo in Branding

Logos are a critical aspect of business marketing. As the company's major graphical representation, a logo represents a company's brand and reflects its identity. For this reason, a well-designed logo is an essential part of any company's overall marketing strategy.

Purpose

Corporate logos are the "FACE" of a company: They display company's unique identity through colors, fonts and images they provide essential information that allows customers to identify with the company's brand. Logos are also a shorthand way of referring to the company in advertising and marketing materials.

Design Principles

Good logos should be unique and comprehensible to target market. Although there are various choices for color, visual elements and typography, in general a logo should help convey some information about the company, or be designed in a way that gives some sense of meaning about the company or its industry.

Brand Identity

Logos are the vital component of a company's overall brand identity. The logo appears on stationery, websites, business cards and advertising. For that reason, a well-designed logo can contribute to business success and turn on potential customers. However, a logo should compliment well with other aspects of a company's visual presentation. No logo, however well designed, can look good when surrounded by contradictory graphical elements or inconsistent fonts. This is why a logo is the basic unit of a larger brand identity that includes company fonts, colors and document-design guidelines.

For eg GOOGLE, MCDONALDS, they have a particular identity that anyone can recognize by seeing their LOGO. The moment we see these logo in our daily life, we draw a specific image, experience, history in our mind. It is said that “bas naam hi kaafi hai”  but in corporate field "LOGO hi kaafi hai".

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OUT OF THE BOX THINKING

It means to look further and try out not to think obvious things but try to think beyond the USUAL. BOX means rigid and square, which symbolizes constraint and your imaginative thinking.

It is also known as lateral thinking by Edward De Bono.

inside the box thinking cannot recognize the quality of an idea. for them "an idea is an idea and a solution is a solution". it means accepting the status. we find difficult to recognize the quality of an idea. those who are inside the box thinkers they are short sighted. they don't invest time to turn a common solution into a great solution.

Main attributes to think out of the box.

    1. willingness to take new perspectives.
    2. openness to do things differently.
    3. focusing on the value of finding new idea and ACTING on it.
    4. Starving to creativity value in new case.
    5. listening to others.
    6. supporting and respecting others when they come up with an idea.

out of the box thinking requires openness to a new way of seeing the world and willingness to explore.

" most complex situations do have a solution, its only that we don't attempt to think".

According to edward de bono, one should be free from constrains, tradition and history in order to be creative. he has designed several techniques and these have been divided in three broad categories CAP.

Challenge : the one who does not accept the status code, challenge yourself that you can create better, you must challenge the perfect also.

Alternative: you have to be in a dynamic state of affairs and not static. "ab kya hoga?" shouldnt be there in out of the box thinking.

Provocative : keep Provoking yourself even if the idea is the bestest according to you, keep poking yourself to win from yourself.

HAPPY THINKING :)

courtesy : Suresh Gaur and YMCA students.

For Further Assistance Visit : www.blazewellevents.com 

One Cannot "NOT" Communicate

Hey, (normal communication starter)

The reason we started with hey is that it is the normal word that we address someone. It is not possible not to communicate. Even if communication is being avoided, that is a way to communicate. Even facial expressions and being silence can be analyzed as communication by a receiver. These nonverbal communication messages can have an effect.

All communication includes, apart from the plain meaning of words, more information – information on how the talker wants to be understood and how he himself sees his relation to the receiver of information. Content, in this context, is verbal. Relationship is how things are said verbally. Being able to interpret both of these aspects is essential in understanding something that a communicator said.

The relational aspect of interaction is meta communication. Meta communication is communication about communication.  Communication not only helps in sharing information but is a very integral process of growing from within. It decreases the fear, boosts up the confidence, helps in NETWORKING, increase the horizon of information. From the presentations to even winking is the part of communication and it is just impossible to live without it.

It is like the oxygen which everyone needs for its survival. When we meet and greet someone without saying anything, just giving a hug or shaking a hand, how tightly or lightly we do it represents how close that person is. Our facial expressions, body language represents our state of mind and what exactly we are feeling. Every gesture expresses a lot of UNSAID words. Eye-to-eye conversation with people can be a sign of healthy discussion.

Hence, every unsaid word and every expression has a meaning which leads to a form called Communication.

ONE cannot “NOT” communicate.

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PRICE RISE? NO PROBLEM...!!!

Pricing strategies are a sometimes-overlooked part of the marketing mix. They can have a large impact on profit, so should be given the same consideration as promotion and advertising strategies. A higher or lower price can dramatically change both gross margins and sales volume. This indirectly affects other expenses by reducing storage costs, for example, or creating opportunities for volume discounts with suppliers.

Some pricing strategies to consider are:-

Competitive pricing.

Use competitors' retail (or wholesale) prices as a benchmark for your own prices. Price slightly below, above or the same as your competitors, depending on your positioning strategies.

Cost plus mark-up.

This is the opposite of competitive pricing. Instead of looking at the market, look at your own cost structure. Decide the profit you want to make and add it to your costs to determine selling price.

Loss Leader.

A loss leader is an item you sell at or below cost in order to attract more customers, who will also buy high-profit items. This is a good short-term promotion technique if you have customers that purchase several items at one time.

Close out.

Keep this pricing technique in mind when you have excess inventor.

Membership or trade discounting.

This is one method of segmenting customers. Attract business from profitable customer segments by giving them special prices. This could be in the form of lower price on certain items, a blanket discount, or free product rewards.

Bundling and quantity discounts.

Other ways to reward people for larger purchases are through quantity discounts or bundling. Set the per-unit price lower when the customer purchases a quantity of five instead of one, for example. Alternately, charge less when the customer purchases a bundle or several related items at one time.

Versioning

Versioning is popular with services or technical products, where you sell the same general product in two or three configurations. A trial or very basic version may be offered at low or no cost, for example, with upgrades or more services available at a higher price.

Make smart use of these pricing strategies and your bottom line will soar!

By: Bobette Kyle

SCREW YOUR INTERVIEW ..!!!!

Enjoy reading :)

1. Do your research

Fail to plan, and you plan to fail. You are certain to be asked specific questions about the company, so make sure you've done your homework on things like their last year's profits and latest product launches.

2. Practice your answers

Although there is no set format that every job interview will follow, there are some questions that you can almost guarantee will crop up. You should prepare answers to some of the most common interview questions about your personal strengths and weaknesses, as well as being able to explain why you would be the best person for the job.

3. Look the part

Appearances shouldn't matter, but the plain fact is that you are often judged before you've even uttered a word. Make sure your shoes are polished, your clothes fit correctly and that your accessories are subtle. Dressing one level above the job you're applying for shows a desire to succeed.

4. Stay calm

Good preparation is the key to staying in control. Plan your route, allowing extra time for any unexpected delays, and get everything you need to take with you ready the night before. Remember to speak clearly, smile and remember that your interviewers are just normal people, and the may be nervous too!.

5. Ask questions

You should always have some questions for your interviewer to demonstrate your interest in the position. Prepare a minimum of five questions, some which will give you more information about the job, and some which delve deeper into the culture and goals of the company.

All the best ! :)

COMMUNICATION IS ABOUT WHAT THEY HEAR, NOT WHAT YOU SAY !!!

If you think you’ve conveyed something but the other person hears something completely different, is that their fault or yours?

From my perspective the onus is on you to consider not just the words coming out of your mouth, but how they are received.

Everyone has their own background and context that they overlay on top of what they hear. It’s our jobs as communicators to consider that perspective and to adjust the way we communicate accordingly. If we do, we stand a better chance of persuading them to agree with our point of view.

For example, let’s say I want to go to a specific restaurant one night, and need to convince my wife that we should go there. Her existing perception of the restaurant will affect the way I approach the conversation:

If she’s been there and liked it: “Hey, want to go back to that great place you liked tonight?”

If she’s been there and didn’t like it: “Hey, can we give that place another chance?”

If she’s never been there: “Hey, want to check out a new place?”

By taking into account her existing perception, I can optimize what I say to increase my chance of her agreeing.

The same principles apply in business. Client calls go better when you consider where they’re coming from, and you’ll build better relationships with team members when you consider their backgrounds and personalities.

On a larger scale, your messages will be better-received if you consider your audience and their perceptions. The larger-scale side of things is hard, but that doesn’t mean it’s not worth doing.

If you’re ok with that then that’s fine, but if persuasion is your goal then it’s important.” Good communicators take the time to understand their audience and the key stakeholders in a situation, what they want and how to satisfy their needs.

It’s not easy, but the reality is that your outcomes – at work and at home – will improve if you focus on what people “hear” rather than what you say. If you’re ok with the opposite then that’s fine; if not, then give it a try and see.

Enjoy reading :)

Courtesy - Mr Suresh Gaur, author of the book "Public Relations 4 U"

Managing Event is easy. Really?

Event Management Tips

An event needs a long planning, preparation and scheduling right from the very beginning. In fact, these are the factors which help in the smooth running of an event. Events like birthdays, family gatherings, weddings and official events like award shows, product endorsement and launch all needs a detailed planning even if it is a small event or no that matter a big one.

Before planning an event, the first and foremost thing which should be kept in mind is the budget limitations. Budget is what matters most the most and before organizing any event, the event management team should always understand the budget limit of their clients. The secret behind the success of an event lies in understanding the needs and desires of the guests and it is also due to numerous reasons like planning quite ahead on time, understanding the client’s requirement and so on.

Once the budget has been finalized, the next essential thing is to make the list of the number of people attending it or making an estimation of how many people are expected. This will help in the selection of venues as the size of venues can only be decided after making an estimation of the number of guests that will have to be accommodated. Selecting a venue blindly will only lead to the client’s monetary loss which is not a good sign for the event management company. A high-quality event management company will brief the host and other employees of the company as well, reminding them about their responsibilities in the event.

After the final budgeting and estimating the number of guests, final step is the selection of the venue for the event. The ideal venue of an event will be the one which is reachable and easy to get. An easily accessible venue is the first step towards the triumph of any event because the huge the crowd, the more it speaks about the victory of the event.

The above discussed are the basic things that an event planner should keep in mind before planning any event!